Consulting — Brand Strategy & Marketing Support

Who I Work With

Businesses & brands

Whatever your sector or size, B2B or B2C, being remembered starts with a distinctive truth, and the discipline to build everything around it. Whether you’re launching, scaling or ready for a refresh, I work with founders and marketing leads to get the brand right before the spend starts.

For owners who’d rather have a partner than a project, that becomes weekly one-to-one support: goals, campaigns, systems, and someone in your corner for the hard weeks as well as the good ones.

Agencies & studios

A day, a fortnight, or a long-term contract. Bolt me on to your team as a freelance brand strategist and creative director: client-facing, or the invisible ingredient behind the work.

Deep experience across branding, publishing and campaign delivery, with full overlap on UK hours and mornings with the US East Coast. Client-neutral eyes when a project is stuck, and no interest whatsoever in titles or internal politics.

Why This Exists

You didn't start your business to become a full-time marketer, IT technician and data analyst

But somewhere along the way, that's what running a business demands: a website that converts, social media that actually reaches people, email systems, financial tools, and now AI on top of it all.

I work one-on-one, every week, with owners who want real growth without becoming tech experts themselves. Together we set goals, review what's working, plan your next campaign, and I handle the technical setup alongside you, so nothing gets stuck on your to-do list because it felt too overwhelming to start.

“I honestly couldn’t imagine running my business without her continued support.”

What You Get

A Weekly Session That Keeps You Moving

One hour, every week: goal setting, performance review and a clear plan for what’s next. No more guessing what to focus on.

Marketing That’s Planned, Not Reactive

Monthly campaigns, social strategy and email sequences mapped out in advance, tied to your business goals.

Technology Explained in Plain English

From your website to Shopify to AI tools, I set it up with you and explain it in a way that actually sticks.

Systems That Talk to Each Other

Financial integrations, email platforms and your website working together instead of as disconnected tools.

A Focus on Profit, Not Just Activity

Every recommendation is measured against one question: does this move the needle on your bottom line?

What’s Included

Everything from weekly strategy to hands-on tech, one partner across your whole business

Strategy & Accountability

Weekly 1:1 strategy sessions: goals, progress & accountability, every single week.

Business performance reviews: decisions backed by analytics & KPIs, not guesswork.

Monthly campaign planning, a calendar of promotions and offers tied to your goals.

Marketing & Content

Social media strategy: content pillars, platform focus and posting cadence.

Email marketing setup: newsletter build-out, list growth and templates.

Email nurture sequences, automated flows that turn browsers into buyers.

Customer journey mapping, improving every touchpoint from first contact to repeat sale.

Technology & Systems

Website setup and optimisation.

Shopify store setup and management.

Financial system integration: payment gateways, invoicing & accounting tools.

AI & automation adoption, jargon-free help with tools that actually save time.

Growth & Profit

Full-funnel marketing oversight across every channel.

Hands-on support implementing changes and tracking their impact on profit.

Seasonal & Campaign Support

Christmas and pre-Christmas campaign planning.

Black Friday and Cyber Monday campaign planning.

Planning around other key retail dates and sales periods through the year.

HR & Staffing Support

Guidance on hiring new staff.

Help drafting and reviewing staff contracts.

Copywriting & Communications

Wording support for emails, customer communications and everyday business writing.

Networking & Partnerships

Building a list of complementary businesses for cross-promotion opportunities.

Operational & Admin Support

Inbox and calendar management, keeping the day-to-day from piling up.

Systems and tool setup, getting your platforms configured and talking to each other.

Ongoing admin and coordination, the recurring tasks that quietly eat your week.

Overwhelm & Stress Support

A steady, understanding sounding board for the tougher weeks, informed by 12 years of running my own business with staff.

Delivered patiently and jargon-free: designed for owners who want a real partner, not another app to learn.

About Brooke

Patient, unhurried, one-on-one, because I’ve carried a business on my shoulders too

I’ve spent my career in marketing and advertising, the last 12 running my own company with staff. I know what it’s like to carry a business on your shoulders: the late nights, the decisions that keep you up, the moments you wonder if you can keep going.

That experience is exactly why I work the way I do: patient, unhurried, one-on-one. If technology and AI feel like they’re moving faster than you can keep up, there’s no clock running in our sessions. We go at your pace, we celebrate the small wins, and I’m in your corner for the hard weeks as much as the good ones.

12 years running my own business with staff. I’ve lived the pressure you’re facing.

“

In Their Words

★★★★★

Five stars simply aren’t enough. Brooke has transformed my business with incredible branding, a fantastic website, and outstanding social media and business support. I’ve worked with her one-on-one for the last two years: she’s not just a contractor, she’s become an important part of my business journey. Her passion, creativity and dedication shine through in everything she does. I honestly couldn’t imagine running my business without her continued support.

Genevie Jones

GM Scalp · Cardiff, Wales

www.gmscalp.co.uk

Common Concerns

“I’m not tech-savvy and I’m worried I won’t keep up.”

That’s exactly who this is built for. We move at your pace, and I explain everything in plain language, not tech-speak.

“I’ve tried working with marketers before and it didn’t stick.”

This isn’t a one-off strategy handed over and left. It’s a weekly relationship: I’m with you as things get implemented, not just at the planning stage.

“I don’t have time for another meeting.”

One hour a week is the commitment. In exchange you get a clear plan, someone tracking progress with you, and less time lost fumbling with tools alone.

Featured Client · GM Scalp

Japanese head spa & scalp-wellness studio · Cardiff, Wales

A weekly partnership behind a growing wellness brand

I work with Gen at GM Scalp every week, reviewing how the studio is tracking, planning campaigns, producing the month's social content, and working through client feedback, reviews and wins together.

Alongside the marketing, I set up the technical integrations that power the client experience (from the online store and booking flow to after treatment client retention), so the whole journey feels as considered as the treatments themselves.

Live scalp analysis during a GM Scalp consultation

GM Scalp retail shelf — La Biosthetique range

Marketing

Monthly social content, seasonal campaigns and the studio's newsletter & offers.

Technology

Online store, booking system, payment plans and the integrations that connect them.

Growth

Supporting new services and the GM training academy as the business expands.

Pricing Download

The Pricing & Services Guide

A clear breakdown of how I work with businesses each month: the support on offer, what's included, and what it costs. No pressure, no jargon, just the detail you need to decide if we're a fit.

01Monthly partnership packages & inclusions

02Transparent pricing for every tier

03How to get started

Brand thinking you can borrow, however you need it